Russia -- New SELA Spring collection reflects the very last trends just like a mirror. A slight defile between the stands, and here you are, aware of everything the vogue suggests. Sweet cherries-flavored caramel, raspberry sorbet or strawberry with whipped cream – forget the tiresome and scarcely attractive black-and-white diet.
It’s about time to make a tasting and admit that a light flowered trench coat in lilac and violet, mint pastilles-colored knitwear or dresses of cappuccino-foam hues are an excellent source of inspiration. SELA collection indeed delivers the spring mood. And the most important is that the bill for all these material pleasures will be highly agreeable. Nobody else knows how to make the fashion accessible as SELA does, for which this spring collection is perfect evidence.
Lifestyle - In this collection, the most important hits of the season meet. The line is distinguished for its laconic cut that makes the model’s shape ideal. The cut’s sculpture is carried on with thematic patterns: square and elliptical ornaments stress the clear shape of tops and skirts, making the designs double showy. Geometry’s adversary is a fantastic floral print: the leaves and rosebuds look real, enlivening tops and shirts. Purple and crimson palette was chosen as the current basic tonality, since it is quite universal and unhackneyed, which allows creation of interesting combinations with other colors important for the season, such as snuff-brown, smoky grey and white.
Nuance - The essentials of style are the skill of proper nuances highlighting. By the means of collection under the same name, SELA designers remind us of this fashion golden rule and offer clothes that help make your wardrobe harmonic. Nuance is about elegant clothes, including sport-elegant, which masterly emphasize the good taste. All kinds of pants and, as the season’s trend – bell-bottomed designs, trench coats, blouses, skirts and dresses of trapezoid cut – Jaclyn Kennedy could very well wear them! The line’s palette consists of gentle pastel tints: smoky sky blue, dusty rose, soft violet and olive perfectly combine with grey and black which are essential for any season.
Solar geometry - Solar geometry is a secure combination for spring welcoming: color plus pattern. Interesting geometry combined with generous color template and various drawings on fabric allow reaching the goal of looking stylish and vivid, and, what is more important, in time with the epoch of “fast fashion”. The formula has found its proper reflection in designs of diverse stylistics: light coats and listed parkas, bright blazers and knitwear of showy cut – for instance, with the riskless dolman sleeve, and also high-waistline dresses and tops necessary for the spring. The collection’s colors are not only all derivatives of sunlight, but also red, sunset color up to lilac, grass green, various hues of blue, as well as dark grey, smoky and just a bit of black – for the contrast’s sake.
Joy - This line was invented for those who adore sport and are fond of wearing clothes adopted from different kinds of sport. It’s a fresh remake of the old theme: blazers and shortened jackets, leggings and skinny breeches reminding of the skiers’ glamorous equipment, and, of course, shirts and dresses mini a-la tennis-player – everything ever inspiring in sport is presented in the spirit of the most current tendencies. Including the colors’ domain that in this season will be ruled over by purple, olive, dusty rose color and different kinds of grey, depending on the mood.
Biomechanics - A line adapting the theme of brutal biomechanics for the urban smart casual. Monochrome metallic tints become the central theme, and it is no other than color that dictates the collection’s mood, giving a new look to clothes traditional for the citizen. Owing to such palette, shirts, smocks, short jackets, straight pants and laconic knitwear look severe and expressive. Bright color accents in white, olive and blue add expression and make the collection perfect for cases when informal dress-code is required.
Biomechanics sport - Metallic color palette played up in sportive manner. Geometric patterns are added to the prevailing grey, monochrome steel combines with strips of black, white, olive and brown. The line suggests universal ideas on the given theme, allowing shirts, blazers and sweaters of comfortable cut to easily fit into the everyday wardrobe. This adds to formal wear a nice shred of slackness and comfort that we so miss in the day-to-day life.
This collection mirrors the many-sided world of the young man’s passions. Sport, love, friends, music and many other relevant issues are expressed through these comfortable and really cool clothes. The designs employ ideas from the freedom-loving extremists’ style.
Jeans - Shirts, T-shirts, sports jerseys and polo-necks with prints or other original details – in this line, the casual style has been absolutized. Excellent templates and various stylistic and color windfalls let each cloth in the line be a successful component of any wardrobe. Simple colors, close to pastel palette, make the designers’ ideas optimally realizable.
Puzzle - Let’s play puzzles! Every kid adores this fascinating brainteaser, meaning that the tots will love wearing jackets, jeans and shirts with thematic patterns. Puzzle principle is also reflected by the color tonalities of the collection.
Recycling - Spring is just the right time to recall your bicycle and prepare the corresponding ammunition. Vivid and truly cool T-shirts and cargo pants help not only deeply feel the charms of speed, but also win girls’ attention, who like so much those stylish boys riding bicycles.
Little Twitter - A caramel-flower collection for fashionable preschool girls. The cute tops, T-shirts, pants, sun-dresses and coats with fascinating lining adhere to a gentle pastel palette. The main mood is set by pale lilac, berry-red, apple green and frosty blue.
Sunny Girl - Glamour details and various tints allow turning comfortable clothes into real fashion hits. Blouses and tops with yoke and balloon-sleeves, jersey jackets and dresses with patch pockets as well as various pants from Sunny Girl collection look feminine and romantic, but far from boring.
The SELA Corporation was founded in 1991 and has become an acknowledged leader in the creation and retailing of casual wear throughout Russia and 13 other countries.